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Bart Wilson

Bart Wilson Director of Operations, Media

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MAX Digital Partnership with Lotpop Doubles Up Service and Savings for Dealerships

Lotpop Joins MAX Digital Approved Vendor Circle

CHICAGO — May 21, 2019 — MAX Digital, the dealer-first digital retail software provider for the automotive industry, announced a service partnership with Lotpop. Participating dealers can leverage the MAX Digital inventory management product suite with the additional expert staffing and process guidance Lotpop provides to capture more gross and sell more cars.

“Everything we build is focused on delivering performance for our dealerships. Lotpop has the same total results focus,” said MAX Digital Executive Vice President Mike Cavanaugh. “Adding the dedicated experienced team that Lotpop provides to MAX tools simply creates a system that delivers undeniable results.”

MAX Digital provides a deep dataset for inventory management with millions of VINs analyzed daily, rich market data and store specific sales history to drive smart stocking decisions. Performance tracking can be customized by dealership and focus on core improvement areas like time to market for robust vehicle descriptions with a dealer set number of minimum images. Lotpop provides the staffing and system guidance and ongoing consistent review of dealership inventory processes to build sustained results over time.

“Since starting with Lotpop and MAX Digital, we have started having record used car sales. We’ve seen a 36% increase in front end gross year over year, all with millions less in carry costs,” shared Joe Uphoff, Reconditioning Manager of Galpin Honda, the second highest volume Honda store in the U.S. “Jasen and the Lotpop team offer you easy to understand usable data so that you can focus on the areas that matter for your store.”

“We’re proud of the exceptional value this partnership provides,” added Jasen Rice, owner Lotpop. “MAX Digital has rock solid professional grade tools that help us drive meaningful unit sales growth for our clients with a better gross per vehicle at a surprisingly low cost.”

“Our pricing advantage is important for Lotpop, because it allows them to bundle in their hands-on services and fully engage in the dealer’s processes, while still delivering significant total savings over tools clients had been using,” said Cavanaugh.

More information on Lotpop is available at lotpop.com. Vendors interested in joining the MAX Digital Approved Vendor Circle can contact info@maxdigital.com.

 

About MAX Digital

Founded in 2011, MAX Digital was born from a rich history of innovation and continues the pioneering spirit of FirstLook by delivering the professional tools needed to help dealerships thrive into the future. MAX Digital empowers thousands of dealerships to transform their retail processes to sell more cars more profitably through smart inventory management and people-friendly digital retail solutions. For more information visit maxdigital.com.

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