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Ben Misra

Ben Misra Executive Vice President

Profile

Name: Ben Misra
Title: Executive Vice President
Company: Credit Mail Experts
Phone: Private
Location: Private , Private
Summary:
“Hands On”, that is the best way to describe the experience of Ben Misra. For more than 35 years, Ben has been entrenched in the automotive retail industry. His extensive experience stems from various roles held with finance companies as well as franchise and independent dealerships including some buy here pay here operations. He has worked with several start-up finance companies and assisted in developing buying processes while also mitigating risk for companies such as GE Capital, Key Finance, Allstate, Northern Trust Bank and others. He has designed and developed business process models for buy here pay here , independent and franchised dealerships and has a strong working knowledge of SEO, SEM and analytics as they pertain to customer engagement and buying cycles. He has underwriting, credit ,collections and scorecard proficiency and has "desked" over 54,000 deals over 22 years.

Recent Activity

  • comment
    Commented on "third party leads "
    Oct 13, 2017
  • comment
    Commented on "third party leads "
    Oct 13, 2017
  • comment
    Commented on "Perplexed in Washington"
    Sep 18, 2017
  • comment
    Commented on "Perplexed in Washington"
    Sep 18, 2017
  • comment
    Commented on "Looking for stats"
    Sep 12, 2017
  • edit
    Updated their profile.
    Aug 26, 2017
  • edit
    Updated their profile.
    Aug 26, 2017
  • edit
    Updated their profile.
    Aug 26, 2017
  • edit
    Updated their profile.
    Aug 26, 2017
  • edit
    Updated their profile.
    Aug 26, 2017
  • edit
    Updated their profile.
    Aug 26, 2017
  • edit
    Updated their profile.
    Aug 26, 2017

Blog Posts

Has your paid search provider discussed Store Visit conversions with you?

Has your paid search provider discussed Store Visit conversions with you?

Every digital advertising provider reports (or should report) how many leads their campaigns provided to your dealership. These leads are something you are…

The Overlooked Key to Attracting and Retaining Customers

The Overlooked Key to Attracting and Retaining Customers

Sales and marketing change quickly these days. The strategies and tactics that seemed cutting-edge only yesterday seem to have become obsolete overnight. A…

How Your Dealership Can Prepare for the January Spike in New Car Sales and Job Applicants

How Your Dealership Can Prepare for the January Spike in New Car Sales and Job Applicants

With the New Year just a few weeks away, your dealership is likely already well on its way to finalizing your 2019 business strategy. And to have a success…

A Dealer's Guide to Cyber Security: Part 4

A Dealer's Guide to Cyber Security: Part 4

In Part 1 of this series I discussed the growing threats and consequences of cyber security attacks. In Part 2 I reviewed the most common methods used by c…

Cars.com Uncovers Insights about Holiday Shoppers

Cars.com Uncovers Insights about Holiday Shoppers

Holiday shoppers are more motivated to buy than they were in 2017. This is the key finding of Cars.com research into holiday shopping behavior during Black…

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