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Big Tom LaPointe

Big Tom LaPointe Internet Director

Profile

Name: Big Tom LaPointe
Title: Internet Director
Company: Preston Automotive Group MD/DE
Phone: Private
Location: Private , Private
Summary:
A true 'car guy' at heart. Lover of autos AND the industry, with a wealth of knowledge and experience in digital marketing. I am an automotive writer and author (MODERN SPORT CARS - Barnes & Noble) with extensive experience in sales, service, and CSI.

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Blog Posts

How to Unite Your Pre-Owned and New Car Sales Teams

How to Unite Your Pre-Owned and New Car Sales Teams

How many sales teams does your dealership have? If your answer is more than one, you may be missing valuable opportunities related to uniting your used and…

Do Used Car Customers Buy Old Cars? We Have The Answer.

Do Used Car Customers Buy Old Cars? We Have The Answer.

Are your customers buying older cars than you are willing to sell? Does your dealership automatically wholesale out all trade-ins more than three …

NEW ZIPDEAL TOOL FOR AUTO DEALERS STREAMLINES & MONETIZES GAP BETWEEN CUSTOMER “YES” AND F&I OFFICE

NEW ZIPDEAL TOOL FOR AUTO DEALERS STREAMLINES & MONETIZES GAP BETWEEN CUSTOMER “YES” AND F&I OFFICE

Creator Lindsay Automotive Realizes $800 Increase in PVR Profit and Up to 28% Increase in Protection Product Sales Using ZipDeal’s Personalized Custo…

Pandemic Effect on Accessory Opportunity?

Pandemic Effect on Accessory Opportunity?

*This article previously appeared in the Reynolds and Reynolds FUEL monthly newsletter* By Raymond Desadier As scholars ponder the future of the auto…

Top strategies to improve communication at work

Top strategies to improve communication at work

There are a variety of things that need to go right within a business if you want to make sure that it is as successful as possible. Customer service needs…

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