Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Brett Sutherlin

Brett Sutherlin Owner & Founder

Profile

Name: Brett Sutherlin
Title: Owner & Founder
Company: fusionZONE Automotive
Phone: Private
Location: Private , Private
Summary:
Brett Sutherlin created his own website platform while operating one of the largest Honda dealerships in the state of Florida. As the online presence of both brands and consumers became increasingly prevalent, he saw a need to optimize his dealership’s online presence in order to create a better customer experience that would, in return, result in more leads and more sales. He ultimately devised a formula that proved hugely successful, helping propel his Honda dealership to become one of the largest in the nation. In 2009, Brett and his wife, Karen, sold the Florida Honda dealership and officially founded fusionZONE Automotive. The company has experienced massive organic growth since its inception, and, less than a decade later, is one of the largest automotive digital marketing firms in the country, with offices in California, Florida, and Washington.

Recent Activity

Blog Posts

Top Reasons to Find A Vendor that Fits Like A Glove

Top Reasons to Find A Vendor that Fits Like A Glove

Taking on a new initiative can in many ways be overwhelming. There is often the fear of "are we going to get this right? Or "Do we really need th…

What selling cars has in common with selling real estate

What selling cars has in common with selling real estate

There are several things I learned during my time as a car salesman, one if which is a devoted work ethic. If you are in sales, you know that you have to d…

Improving Vehicle Detail Pages

Improving Vehicle Detail Pages

Your VDP is one of the most important aspects of your marketing. Improving your sellers notes will help your customers see the value that is included for t…

Improving Service Efficiency for the Customer

Improving Service Efficiency for the Customer

As a former service advisor for one of the busiest Chevrolet dealerships on the prairies, I know firsthand how many customer interactions frontline sta…

Delivery Specialists: Helpful or Hurtful?

Delivery Specialists: Helpful or Hurtful?

A recent trend for dealerships has been to hire in a "delivery specialist", someone whose sole purpose is to help deliver vehicles efficiently to…

 Unlock all of the community & features  Join Now