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Brett Sutherlin

Brett Sutherlin Owner & Founder

Profile

Name: Brett Sutherlin
Title: Owner & Founder
Company: fusionZONE Automotive
Phone: Private
Location: Private , Private
Summary:
Brett Sutherlin created his own website platform while operating one of the largest Honda dealerships in the state of Florida. As the online presence of both brands and consumers became increasingly prevalent, he saw a need to optimize his dealership’s online presence in order to create a better customer experience that would, in return, result in more leads and more sales. He ultimately devised a formula that proved hugely successful, helping propel his Honda dealership to become one of the largest in the nation. In 2009, Brett and his wife, Karen, sold the Florida Honda dealership and officially founded fusionZONE Automotive. The company has experienced massive organic growth since its inception, and, less than a decade later, is one of the largest automotive digital marketing firms in the country, with offices in California, Florida, and Washington.

Recent Activity

Blog Posts

The 95-Percent Delivery that Ends in Divorce

The 95-Percent Delivery that Ends in Divorce

Some parts of the automotive business are a little different in the Great White North. The industry may be more resilient in some ways, and less affect…

How efficient is your sales process?

How efficient is your sales process?

Dealerships today operate in an environment where the consumer experience is a driving factor in dealership selection.  Ecommerce and other third-part…

Core Sales Skills Part 1: Show Empathy

Core Sales Skills Part 1: Show Empathy

  According to the DrivingSales Consumer Experience Study being empathetic is the number one factor that customers look for in a sales cons…

Autotrader Unveils Best Cars for Dog Lovers & Limited-Edition Dog Goggles this National Dog Day

Autotrader Unveils Best Cars for Dog Lovers & Limited-Edition Dog Goggles this National Dog Day

ATLANTA, Aug. 22, 2019 — Autotrader recognizes that most things in life are not one size fits all – including searching for the ideal vehi…

WEBINAR RECORDING - What Matters to Millennials in 2019

WEBINAR RECORDING - What Matters to Millennials in 2019

  For Millennials, there are many forces combining to complicate the car shopping process: an explosion of information sources, their overwhelm…

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