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Jared Hamilton
From: Jared Hamilton
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Brian Pasch

Brian Pasch CEO

Exclusive Blog Posts

What People Are Looking For In An Auto Repair Shop

What People Are Looking For In An Auto Repair Shop

Those who have been involved in some sort of accident have the next step of finding an auto repair shop. These shops are not all created equal as some are …

One Price Selling – What Are You Waiting For?

One Price Selling – What Are You Waiting For?

Most Dealers are closer to a One Price Selling sales process than they may realize. If you’re an excellent pre-owned dealer you’re basically no…

What Is Your Chemistry With Women Buyers?

What Is Your Chemistry With Women Buyers?

Wow, its December. Last month of the year. Now is the perfect time to begin to reflect on the customer processes, engagement and strategies you have in pla…

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

If it’s time for you to take the next steps in your career, there are some tried-and-true methods that can ensure your success. All business professi…

BDC training for 2017

BDC training for 2017

  We have a service and sales bdc team for each of our stores. One is a Hyundai store and the other is a Chevrolet store. We have Three sales Bus…

I've been covering the Toyota recall story lately and our consumer blog at www.toyotarecall.org has some very interesting comments from consumers on the Q&A page.  I would recommend that you scan some of the comments because they show the fear, confusion and anger that is building across America. What Toyota dealers should be doing this week in their local media is a topic for a coming post.  In the meantime.... While I was searching the phrase "Toyota Recall" in Google I saw that Chrysler was using this surge in search traffic to tell their safety and quality story.  See the screen shot below: toyota-recall-ppc Obviously Chrysler is trying to leverage the search traffic to drive their brand message and to drive consumers to their website. Do you think this is a good strategy for Chrysler to pursue?  Share you thoughts.

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