The Pasch Consulting Group (PCG) announces a change in their corporate identity and branding strategy. The company will be known as PCG Digital Marketing
with their new logo and marketing strategy to be unveiled in Orlando at the 2010 NADA Conference. All of their forthcoming marketing elements will also be branded with their new tagline, 'Strategic Digital Marketing'.
According to CEO Brian Pasch, the rebranding of his formerly self-titled company reflects their rapid growth in the marketplace as well as their ability to provide a comprehensive team approach to digital marketing solutions for a very diverse range of clients.
"When we reviewed our business growth over the past four years, Search Engine Optimization and Website Design were just two of the services we've been providing. The term 'digital marketing' better reflects the scope of services and strategies we can implement for our clients which includes social media, paid advertising, branding and marketing strategies," adds Pasch.
The digital marketing strategies provided by the PCG Digital Marketing Team includes leveraging social networking, blogging, Internet PR, Reputation Management, and microsite marketing, to name a few. According to Pasch, each strategy is custom tailored to the client's goals and budgets. "We are a partner at the marketing planning table to see which digital strategies can bring the most benefit to the client."
Brian Pasch has long been the public face and name behind the company's remarkable success. He in an active writer on blogs and forums dedicated to digital marketing best practices, and is a nationwide speaker and educator at many of the automotive industry's foremost conferences. Nevertheless, Pasch insists his company's success is the result of a team effort complemented by his expanding team of professionals and industry experts.
PCG Digital Marketing will continue to serve varying industries including the auto community, legal, medical, manufacturing and retail. Their ability to provide strategic digital solutions to a number of diverse industries demonstrates the depth and breadth of their digital marketing knowledge.
Coinciding with the name company's rebranding is the promotion of Matthew O'Such to VP of Sales and also the addition of Tom Cowell as VP of Business Operations. The name change and shift in staff is consistent with CEO Brian Pasch's commitment to providing excellent customer service and support as their clients leverage the ever-changing opportunities that exist in digital marketing.
More information can be found online http://www.pcgdigitalmarketing.com