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Brian Pasch

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Exclusive Blog Posts

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into t…

Tips for Leaving a Voicemail

Tips for Leaving a Voicemail

The Voicemail So you receive an internet lead and you call and they don't answer...now what? We leave a message right? Let's say the customer in…

How to Maintain your Car (Maintenance that every Car Needs)

How to Maintain your Car (Maintenance that every Car Needs)

People will purchase a car with much significance. But, car maintaining schedule is fixed by very few. There are many parts in a car. So, regular maintenan…

Keeping the In-Person Touch While Selling Cars in the Digital Age

Keeping the In-Person Touch While Selling Cars in the Digital Age

  For better or worse, the internet has become an indispensable appendage in our every day lives. Many of us would rather spend every minute glued …

Akio Toyoda Announces e-Palette Future for Toyota, It’s More than a Concept "Vehicle"

Akio Toyoda Announces e-Palette Future for Toyota, It’s More than a Concept "Vehicle"

On day one of the 2018 CES Show, an enthusiastic crowd of 400+ media gathered at Mandalay Bay to hear Akio Toyoda’s vision of the future.  Akio …

PCG Digital Marketing (formerly Pasch Consulting Group) introduces an advanced automotive digital advertising strategy for car dealers looking to go viral with their live inventory feeds.  Car Port AppTM connects any blog, social media site, or website to a dealer's inventory of cars for sale.  PCG Digital Marketing will unveil the details on their new Automotive Advertising NetworkTM (AAN) and Car Port AppTM publishing tools, for the first time at the NADA conference in Orlando.  The CarPort AppTM will allow car dealers to publish a live listing of their cars for sale on popular sites like Facebook, Wordpress, Blogger, NING, TypePad and other digital websites.  The dealer's cars that are for sale will be advertised on a large network of websites included in PCG's Automotive Advertising Network (AAN) as well as any blogs or social media websites owned by car dealers.  A click on any advertised car listing will take interested consumers to customized inventory pages on CarDealerSale.com or the dealer's custom website. According to Brian Pasch, CEO of PCG Digital Marketing, the Car Port App allows dealers to easily and organically advertise their inventory using their proven digital marketing and SEO expertise and can reduce their PPC costs as well. "This is a proprietary car listing technology that can be added to any social media or blog site," explains Pasch.  "Car Port App gives dealers the freedom to place their inventory in front of consumers in any place they feel is brand enhancing." In addition to viral live inventory feeds, car dealer inventory will also be published on PCG Digital Marketing's national car sales website, http://www.cardealersale.com , which will be free of distractions and competitor's advertising, as well as hundreds of Regional PCG car sales website that make up the AAN. "Car Port App combined with the CarDealerSale.com's landing page technology will produce high converting car dealer traffic and more first party car dealer leads," says Pasch. The Pasch Consulting Group is also co-sponsoring an Automotive Marketing Boot Camp on February 12th in Orlando, one day prior to the official start of the 2010 NADA Convention.  The one day hands-on skills based training will include classes in social media, search engine optimization, video marketing, pay-per-click marketing and microsites.   Automotive professionals looking to enhance their 2010 digital marketing strategies and learn more about the Car Port App are encouraged to fly into Orlando a day early and attend the Boot Camp.  The event will be held at the Rosen Centre Hotel adjacent to the Convention hall.  Boot Camp classes will be lead by the industry's leading experts in all categories, including Brian Pasch, JD Rucker, Eric Mayhew, Paul Rushing and Tim Jennings.  Pasch is also taking appointments from dealer professionals who want to meet with him to discuss digital marketing strategy development for 2010.   Complete information on the Automotive Marketing Boot Camp can be found online at: http://www.automotivemarketingbootcamp.com

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