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Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
Brian Pasch

Brian Pasch CEO

Exclusive Blog Posts

The Gap In Email Success - Part 3

The Gap In Email Success - Part 3

Yes Lifecycle Marketing recently released a study about gaps in email marketing. Check out the other parts of the series here: Part 1, Part 2. &n…

Are Remote Workers Happier Than Office Employees?

Are Remote Workers Happier Than Office Employees?

Here are some interesting insights about remote employees vs. office employees. I know many positions within a dealership don't have the option of remo…

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

The real driver of vehicle sales isn’t your new online buying widget, it’s access to credit. So, if your dealerships only goal for 2017 is to “sell m…

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

Working in the automotive industry is a rewarding experience, particularly working for a dealership at the front line of customer service and sales.&nb…

Ecommerce and Auto dealers

Ecommerce and Auto dealers

Many of the ecommerce sites are now a days trying to test the waters of entering into the automobile sector by trying to engage customers on a small scale …

I Love Google +

Brian Pasch Google+

Jump In - I'll Send You An Invite!

I'm very optimistic about Google+. If you have not received an invite, send me an email to and I'll send you an invite so you can get started.

You need to get started!

The ease at which you can setup and organize your social network is amazing. The interface is well designed and frankly is better that Facebook. It's funny, but there has never been an alternative to Facebook until now and I believe that Google+ will catch fire.

Aside from setting up your network again, I'm not sure how much loyalty people will have to Facebook once they see the superior interface in Google+.


Businesses Will Drive Google+ Adoption

Why? Because all business owners will benefit from a Googlized consumer. A Googlized consumers is one that has a gmail account or email account linked with a Google service.

Google consumers can post reviews on Google Maps. Googlized consumers can +1 website pages, videos, and social posts. Googlized consumers can connect with businesses very easily on Google+ as well.

With 500,000 Android mobile devices activated a DAY in June 2011 and each phone requiring a gmail account, you can see why the Googlized consumer will be valuable to all businesses as the merging of search and social comes on the Google platform.

All dealers must get serious about identifying Googlized consumers.  They are worth 10x more than non-Google consumers because of their powr increase your search and social relevance and visibility.


Gogle Hangout

Gen Y and Z Will Drive Google+ Adoption

The youth of our world will love the improved interface and enhanced features of Google+. The Video feature, if that catches on, will ignite the gold rush to Google+. Once again, as Android mobile devices flourish, the phones will be automatically configured with Google+

That means all photos and videos can be privately and automatically streamed to their private storage locker in their Google+ account where they can decide, at their leisure, which ones to share.

Google+ will be big this time around. If you need an invite, I'll send you one!



Eric Miltsch
Best G+ User Guide/Tip Sheet yet - excellent usage examples: If you want to edit content, simply change /preview to /edit. Great example of how centralized collaboration can occur between individuals & co-workers. Enjoy.

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