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Jared Hamilton
From: Jared Hamilton
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Brian Pasch

Brian Pasch CEO

Exclusive Blog Posts

Ecommerce and Auto dealers

Ecommerce and Auto dealers

Many of the ecommerce sites are now a days trying to test the waters of entering into the automobile sector by trying to engage customers on a small scale …

Closing Out Your Phone Call Properly

Closing Out Your Phone Call Properly

Closure - An Important Step One of the most commonly skipped steps during a sales call is Closure. During Closure we should be giving the customer …

Take me off the List!

Take me off the List!

      The last thing a dealer wants to hear is “take me off of your marketing list.” Each and every time you get th…

Using Vehicle Safety Features to Drive New and Used Car Sales

Using Vehicle Safety Features to Drive New and Used Car Sales

Selling a consumer a large ticket item like a car, truck, or SUV comes with a degree of understandable skepticism for the buyer. Consider the importanc…

Why Branding Your Price is a Great Idea!

Why Branding Your Price is a Great Idea!

If you’ve been reading my pieces for the last few months, you’ve probably noticed how passionate I am about branding. By branding every aspect of your …

Adwords Express Beta Expands To Display Network

Exclusive Breaking News

Google Adwords Express ads, those generated from information on your Google Places Page, will now be expanded in a limited run beta test for the Google Display Network.

A select group of dealers have received email notfication from Google on this new development.  

The program will create display ads from information provided on your Google Places page.

We have been find great success using Adwords Express ads and this latest development is something that will need to be explored.  

The key concern I have is the quality of the self generated banner ads.  The example that Google shows on their Q&A Page, is not attractive.

You can learn more about Google Adwords Express for the Google Display network on this information page.  Google Adwords Express Q&A

 

I'll keep the DrivingSales.com community updated as we go through the BETA testing period.

 

Brian Pasch CEO of PCG

Brian Pasch, CEO

PCG Digital Marketing

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