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Brian Pasch

Brian Pasch CEO

Exclusive Blog Posts

Women in the Dealer Workforce: Where We Are & Where We Can Go

Women in the Dealer Workforce: Where We Are & Where We Can Go

It’s no secret that women make up a small portion of the dealer workforce and turnover among women is high. By not attracting and retaining women in the …

Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

I had the chance to interview Bill Playford about car subscription services, and how they're going to change the marketplace. Take a look what this ins…

Be The Exception

Be The Exception

How brilliant marketers find and follow what makes their stories different in a world full of average content DrivingSales is excited to announce th…

Keeping Up with the Joneses in Quick Lube

Keeping Up with the Joneses in Quick Lube

More than half of all sales customers will abandon your dealership’s service department in the first year. It’s a widely varying statistic &nda…

It Has Never Been Easier To Be Average

It Has Never Been Easier To Be Average

It has never been easier to be average. This post was written by Jay Acunzo, who will be speaking at the upcoming DrivingSales Executive Summit in Octob…

WEBINAR: Is Your Dealership's SEO Working?

Are you unsure if your dealership's SEO is going in the right direction? Are you confused on what metrics and filtering you should use to show success?

Join PCG Digital Marketing's Chief SEO Strategist Matthew O'Such for this important webinar to learn how to use Google Analytics and website platform reporting tools to track your success.

The webinar will take place on Thursday, May 23, 2013 at 1:00PM EST.

During this webinar, Matthew will explain:

  • Google Analytics advanced filters and segments 
  • Branded and non branded traffic to your website 
  • Goal tracking 
  • Advanced SEO techniques to achieve success 


Plus, Matthew will be covering Capital Ford LINCOLN's case study for an overall traffic increase of over 80% from organic and paid search.
 

If you are any of the following, you should not miss this webinar: 

  • General Managers 
  • Dealer Principals 
  • Internet Sales Managers 
  • General Sales Managers 
  • Marketing Managers 

Register here

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