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From: Jared Hamilton
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Brian Pasch

Brian Pasch CEO

Exclusive Blog Posts

The Perennial Sales Starter Kit

The Perennial Sales Starter Kit

Outside of having some online training that I could do on my own time, a 2-Day Sales Training Course, shadowing the top Sales Consultant (at my initiative)…

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How SEO Impacts the Service Department

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  According to Dale Carnegie only 11% of salespeople ask for referrals. We all know how valuable referrals are but when it comes time to ask for a …

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Why Your Online Shoppers Don’t Take the Bait

You think you’re dangling an enticing lure in front of your customers’ eyes. You plan to set the hook and reel them in. But what you don&rs…

Click-to-Call [Infographic]

Click-to-Call [Infographic]

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Dealertrack Technology to Purchase AutoAccelerator CRM

By Brian Pasch

Breaking News - Dealertrack Technologies has announced their intent to purchase AutoAccelerator CRM.  

This acquisition moves helps to complete their enterprise solutions for car dealers and also supports the observations made in the recent DrivingSales exclusive post "The Six Horsemen of Automotive Innovation." 

If you have not read the "horsemen" post, take the time today!

According to Briefing.com "Total consideration for the Transaction is expected to be approximately $13.0 million in cash plus $1.75 million in additional consideration to be paid to the shareholders in 18 months, subject to the achievement of certain milestones."

I had the opportunity to review the AutoAccelerator CRM product at NADA and I was impressed with their mobile CRM solutions.  Congratulations to their team and this new marriage!

So what does this mean for the smaller CRM companies on the dance floor waiting to get invited to the acquisition party?  Who will be next in the consolidation story of "best of breed"  automotive solutions?

Share your thoughts here on DrivingSales.com 

 

Brian

Brian Pasch, CEO
PCG Consulting
732.672.2356
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Darren Colby
I had heard this was going to happen soon, but not the CRM that I had been told about. Congrats, now the work begins to integrate the software.

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