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Jared Hamilton
From: Jared Hamilton
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Bryant Gibby

Bryant Gibby Used car manager

Exclusive Blog Posts

Top 6 Things Car Dealers Do To Make Car Buying Difficult

Top 6 Things Car Dealers Do To Make Car Buying Difficult

[youtube https://www.youtube.com/watch?v=3R7Y3kZIDVg] Your Turn To Drive discusses Top 6 Things Car Dealers Do To Make Car Buying Difficult.  Jim D…

Choose the correct CRM for your dealership OR pay dearly

Choose the correct CRM for your dealership OR pay dearly

With all the CRMs on the market today, finding the right one for your dealership is becoming more challenging than ever. There have been massive changes in…

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

Looking for a new way to win over people more likely to send a text message than to call? Set up this free message extension for your text ads on the Googl…

Must-See NADA 100 Expo Displays for Fixed Ops

Must-See NADA 100 Expo Displays for Fixed Ops

New Orleans is ramping up for the 100th anniversary of NADA, and the convention promises to be outstanding. You’ll be entertained at the NADA100 Carn…

Why Social Media Marketers Won’t Replace Your Sales Team

Why Social Media Marketers Won’t Replace Your Sales Team

Social media is changing the marketing profession in remarkable ways. According to the Public Relations Society of America (PRSA), the social media analyti…

Advertising with Pandora

We had our advertising meeting for 2013 yesterday. Among other things, one idea our ad guy pitched to us was to advertise with Pandora. He mentioned the cost is relatively cheap and feels confident that it would be worth the money we spend. Unfortunately, we would be the "test dummies" if we decide to do it as he has never done it before.

He didn't have much to show us in the way of previous history concerning the effectiveness of advertising on Pandora. I was just wondering if any other dealer out there had dabbled with Pandora and if they had a good/bad experience?

Eric Miltsch
I'm interested in hearing about success stories here as well. I was on a panel with the ad director for Pandora last year, big brands seem to have a positive experience. I like the potential for greater reach knowing that ~75% of Pandora's user base is mobile. I'm hearing more and more local advertisers - including a couple of dealers in my area.

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