We all know that just having a website, no matter how great, is not enough to make sales in the automotive industry. LEARN MORE
Our dealership is a little behind the times when it comes to how we contract customers and get those contracts to the bank. We currently sign up our customers on a bank contract that gets mailed to the bank. The only lender that we currently do electronic contracting through is Ford motor credit.
We would like to get set up with other banks/credit unions and make it to where we can electronically contract our customers and get funded faster. I was just wanting to get some pointers from dealers that are do well with this before I start making some changes. Is there a dms that works better than others in terms of pushing the customer's information? Is route one or dealertrack better? Are some lenders not even set up to do electronic contracting and I would be chasing my tail? Please let me know your thoughts.