We all know that just having a website, no matter how great, is not enough to make sales in the automotive industry. LEARN MORE
As an industry, we often activate a vast array of tools...shiny widgets....and systems in which to be effective to the modern consumer…..
HOWEVER....do our systems:
Target - Communicate – Integrate together; As-One; in order to ensure Buyers are delivered at the ‘Zero Moment’ through a direct-path to OUR specific Stores? Websites? Telephones?
As Dealers = "WE reserve the right, to Market OUR Brands, OUR Stores, OUR Inventory - with a single and direct connection to OUR stores, everytime!"
Automotive News | Dealers > Best Practices
( Nov. 24, 2014 )