Founded in 2006 by Langley Steinert, co-founder of TripAdvisor, CarGurus is a leading online automotive shopping destination focused on bringing transparency and efficiency to the car research and shopping experience. The site uses technology and market data analysis to help millions of automotive shoppers search for cars and quickly identify the best deals from top-rated dealers in their local area.
CarGurus for Dealers
CarGurus works for dealers because we are delivering transparency to our customers. We provide pricing information and dealer reviews to help shoppers find great deals from top-rated dealers, which in return, creates the most loyal and engaged car shoppers. They come back 8 times on average(1) – more than double our next closest competitor and the overall industry average. Because we're delivering a better shopping experience, CarGurus is the number one mobile auto shopping site(2) and has over 21 million unique monthly visitors(3). As we continue to grow our visitor count, we're bringing even more traffic to our dealers' listings.
1 Source: comScore Media Metrix Desktop January 2017, 2 Source: comScore Media Metrix Mobile January 2017, 3 Source: Google Analytics