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Chris Reed

Chris Reed President

Profile

Name: Chris Reed
Title: President
Company: DrivingSales
Phone: Private
Location: Private , Private
Summary:
Chris has over 25 years’ experience in marketing, strategy and business management roles, contributing to building several businesses valued over $1B. Chris' passion is building new businesses with innovative practices, insight and community engagement. Prior to joining DrivingSales was CMO of Cobalt / CDK Digital where he worked with dealers on digital marketing strategy. He is a keynoter at industry events and winner of DrivingSales' Most Valuable Insight competition.

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Blog Posts

Are You Selling Service Contracts in the Lane?

Are You Selling Service Contracts in the Lane?

Several dealers reported record months in the service drive. With a record number of RO’s hitting the lanes each day, it is a gold mine for selling s…

How our New Sales Consultant sold 23 Vehicles in his First Month

How our New Sales Consultant sold 23 Vehicles in his First Month

23 is a big number for any experienced Sales Consultant, so how did Logan get there in his first month? Here’s a recap of what I believe contribut…

Women in the Dealer Workforce: Where We Are & Where We Can Go

Women in the Dealer Workforce: Where We Are & Where We Can Go

It’s no secret that women make up a small portion of the dealer workforce and turnover among women is high. By not attracting and retaining women in the …

Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

I had the chance to interview Bill Playford about car subscription services, and how they're going to change the marketplace. Take a look what this ins…

A Mindset Shift in Marketing - It's Time!

A Mindset Shift in Marketing - It's Time!

Imagine allocating only 15% of your marketing budget to newspaper, print, online, and radio. And not advertising any payments or price on those ads. Not on…

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