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Jared Hamilton
From: Jared Hamilton
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Christine Rochelle

Christine Rochelle VP Operations

Exclusive Blog Posts

Closing Out Your Phone Call Properly

Closing Out Your Phone Call Properly

Closure - An Important Step One of the most commonly skipped steps during a sales call is Closure. During Closure we should be giving the customer …

Take me off the List!

Take me off the List!

      The last thing a dealer wants to hear is “take me off of your marketing list.” Each and every time you get th…

Using Vehicle Safety Features to Drive New and Used Car Sales

Using Vehicle Safety Features to Drive New and Used Car Sales

Selling a consumer a large ticket item like a car, truck, or SUV comes with a degree of understandable skepticism for the buyer. Consider the importanc…

Why Branding Your Price is a Great Idea!

Why Branding Your Price is a Great Idea!

If you’ve been reading my pieces for the last few months, you’ve probably noticed how passionate I am about branding. By branding every aspect of your …

Interview With Ken Kupchik, Sales Humor Creator

Interview With Ken Kupchik, Sales Humor Creator

Last month, the was our top blog. So we decided to interview Sales Humor creator Ken Kupchik to get learn more about his successful social media platforms,…

Top 5 Digital Rock Stars You Need to Follow

This past week I attended the 2012 BlogWorld & New Media Expo and was completely blown away with some of the speakers and presentations on content marketing and social media.

Some of the speakers I was already following around on the web, but some of them were new to me. I gain most of my inspiration from looking at non-automotive companies and how they're "doing" social media and then I apply that to the car industry.

I wanted to share who I thought were my current top 5 influencers that I believe every digital automotive professional should be looking to for inspiration for their social strategies. 

 

1. Lynette Young - Lynette stood up in front of the audience and announced that she owned Google+.  She is currently followed by 1.25 million people and through the Google+ circles she is actually connected to everyone who is currently on Google+. Lynette is releasing an e-Book on the platform this year, keep an eye out for it: http://lynetteyoung.com/

2. Derek Halpern - A well known podcaster, Derek actually started with his blog but hit it big with his podcast. Actually, he calls it a "master class" because he believes the word podcast devalues the content. Listen to Social Triggers here: http://socialtriggers.com/ 

3. Corbett Barr - A polished speaker, Corbett had an air to him that drew the attendees into every word. Get to know Corbett through one of his most popular blog posts http://thinktraffic.net/21-quick-actions-for-massive-blog-success

4. Jay Baer - Jay is not only informative, but always has the audience laughing and at the edge of their seats. Convince and Convert has a fantastic email newsletter called "One Social Thing" that gives simple tips on content and social media. Sign up for that here: http://www.convinceandconvert.com/ 

5. Chris Brogan - you may know him through his book "Trust Agents" but Chris Brogan has a new book on Google+. He has a lot of great blogging tips and can be followed here: http://www.humanbusinessworks.com/ 

 

Who are your online influencers? Digital rock stars? Share their websites, Google+ profiles or Twitter handles below.

Glenn Pasch
Thanks Christine. Someone else I like as well is Brian Solis. www.briansolis.com. Great content and well respected

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