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Jared Hamilton
From: Jared Hamilton
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Colleen Harris

Colleen Harris Earned Marketing Lead Analyst

Exclusive Blog Posts

VOI vs ROI

VOI vs ROI

We all seek growth, personally and professionally. What I’ve come to understand is that growth in a business isn’t measured by ROI alone. …

Develop Your Next-Gen Leadership from Service Employees

Develop Your Next-Gen Leadership from Service Employees

Service employees work hard, really hard. The service department is a baptism-by-fire style of teaching, especially in busy domestic dealers where there is…

4 Benefits of Omnichannel Marketing

4 Benefits of Omnichannel Marketing

Marketing is becoming increasingly complex, with the proliferation of ‘Big Data,” predictive analytics and new mobile and digital channels. To …

Digital Finance SOS – Is Digital Retailing the Answer? (Part 4)

Digital Finance SOS – Is Digital Retailing the Answer? (Part 4)

Part Four: Summary - Digital Retailing, Done Right, is the Answer! The automotive reality in today’s era of ecommerce is that Digital Retailing ha…

Why New Doesn't Always Mean Better for Auto Industry Marketers

Why New Doesn't Always Mean Better for Auto Industry Marketers

Global advertising spend is expected to exceed half a trillion dollars for the fourth year in a row, and American brands are once again fueling t…

Build a model showroom on your Google Business Listing!

Your dealerships’ Google My Business Listing is the first impression each customer sees when they search for you. Since it’s a Google product, they keep adding new features every dealership should be taking advantage of! First they rolled out different types of Google posts, then it was all about enhanced insights in GMB.

Google’s newest enhancement is the product carousel. Google is organizing the “product” posts as their own tab on a GMB listing. You can now showcase product photos, prices, descriptions and links to product information for any model you carry at your dealership.

To start posting, log into Google My Business, click to the posts section and select the “product” type for the post. Add in your new model photo and description, plus a link to your model details page or other page. After that, click post and your first entry into your new product catalogue is complete!

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