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Jared Hamilton
From: Jared Hamilton
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Constance Shook

Constance Shook Inbound Marketing Associate

Exclusive Blog Posts

social media ads.....what works?

social media ads.....what works?

 Lets talk a little about social media. The dealership that I have worked at has always focused on Facebook in this area. We would do a dail…

3 Proven Marketing Strategies for Small Businesses

3 Proven Marketing Strategies for Small Businesses

One of the most important things that small businesses need is a marketing strategy that is affordable and produces a high return on investment. There are …

Be More Than A Salesperson

Be More Than A Salesperson

Ease the anxiety and create an experience that is stress-free, encouraging and hopefully ends with sending them home in a new set of wheels. Leverage the …

Car Sales Advice For New Salespeople

Car Sales Advice For New Salespeople

When I started selling cars five and a half years ago there were 3 pieces of advice given to me that have helped me succeed in this business. I want to sha…

5 Avoidable Ways that Car Dealerships Can Reduce Staff or Customer Injuries and Liability

5 Avoidable Ways that Car Dealerships Can Reduce Staff or Customer Injuries and Liability

The National Automotive Dealer Association (NADA) data for 2016, revealed that there are 16,708 franchised dealerships in the United States, who sold a rec…

Moneyball Extra Innings: How to Hit Your Automotive Marketing Home Run

For his foundation in baseball statistics, eye for meaningful detail and ability to bring it all back to real retail information, Local Search Group president Jim Flint has been asked to deliver yet another timely automotive digital marketing presentation at Driving Sales’ 2012 Executive Summit in Las Vegas, Nevada.

Moneyball: Extra Innings,” the sequel to his esteemed “Moneyball” speech, evaluates and compares the adjustments and developments in the Oakland A's since the Major League Baseball’s mass adoption of Billy Beane's Moneyball principles.

To tide you over until then, our team designed an infographic* to further assist your dealership in hitting its very own automotive marketing home run.

*Click link above to see entire infographic

There are three essential digital marketing cornerstones that dealerships should absolutely embrace when promoting their services, specials and inventory: search engine advertising, social media marketing & traditional advertising.

The infographic illustrates how each of these three factors plays a vital role in your online automotive marketing. Here’s the break down:

Players: each “player” represents a crucial part of an effective marketing process (ex: internet media). This is our own personal team lineup for the most effective marketing team/scheme. 

ROI: like the RBI, the ROI explains why the highlighted “player” is a must-have VIP investment for the company/ team

Stats: the stats indicate what percentage of your overall budget this player should be held responsible

Learn what all the buzz is about!
Click here to download Jim Flint’s original Moneyball presentation.

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