App will provide dealers greater control with offer management and personalized vehicle recommendations
ATLANTA (September 5, 2019) – Since launching its buyer experience in January 2019, the Manheim Express app raised the bar on digital wholesale buying by offering dealers a more efficient purchasing process. Today, Manheim is excited to announce that the buyer experience just got even better. Thanks to the launch of two new features, dealers will be able to enjoy AI-driven vehicle recommendations and the convenience of managing offers directly within the Manheim Express app. Both upgrades are part of Manheim’s ongoing efforts to harness the power of data and technology to put more confidence-boosting tools in dealers’ palms.
“The goal of the Manheim Express buyer experience is to empower dealers to make fast, yet confident purchasing decisions, and we continue to up the ante on how we help them achieve that,” said Derek Hansen, vice president of Offsite Solutions at Manheim. “Managing offers in the app will give dealers increased flexibility to conduct business wherever is easiest for them, and personalized vehicle recommendations uses the latest AI technology to highlight vehicles that fit their inventory mix.”
The buyer experience inside the Manheim Express app was part of the $100 million investment Manheim committed to its digital marketplace throughout 2019. The company’s goal was to boost the development of new technological tools and services to help dealers reduce waste, turn inventory faster, buy vehicles with increased confidence and improve dealer profitability.
Now, the buyer experience inside the Manheim Express app will get two more improvements, fueled by dealers’ evolving needs as they increase use of digital wholesale platforms:
Fueled by M LOGIC, a suite of decisioning products from Manheim, deeply personalized vehicle recommendations in Manheim Express will allow dealers to see up to 50 vehicles that are predicted to fit their specific needs under the new ‘Recommended’ tab. To accomplish this, M LOGIC’s machine learning uses data across Manheim's digital and physical properties to identify dealer preferences based on location and vehicle attributes. The ultimate goal of this data-driven AI is to help buyers find relevant inventory quicker and easier through the Manheim Express app. A similar feature has been recently added to the Manheim Market Report valuation tool.
With in-app access to offer management, dealers can directly manage offers without needing to access a desktop computer. Dealers will be able to retract offers, make a new offer or accept, submit and reject counteroffers—all within the app.
These additions to the in-app buyer experience, available in September, will buoy the success Manheim Express and its users have already seen. Since its launch one year ago, Manheim Express has been downloaded by nearly 60,000 users representing 18,500 dealerships across the country.
For more information about Manheim Express, visit ManheimExpress.com.
About Manheim (www.manheim.com)
Manheim® is North America's leading provider of end-to-end wholesale solutions that help dealer and commercial clients increase profits in their used vehicle operations. Through its physical, mobile and digital sales network, Manheim offers services for inventory management, buying and selling, floor planning, logistics, assurance and reconditioning. With its omni-channel approach, Manheim Marketplace enables wholesale vehicle clients more efficient ways to connect and transact business how and when they want. Approximately 17,000 team members help Manheim offer 7 million used vehicles annually, facilitating transactions representing nearly $61 billion in value. Headquartered in Atlanta, Manheim North America is a Cox Automotive™ brand. For more information, visit http://press.manheim.com.