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Dale Pollak

Dale Pollak Chairman Founder

Exclusive Blog Posts

Closing Out Your Phone Call Properly

Closing Out Your Phone Call Properly

Closure - An Important Step One of the most commonly skipped steps during a sales call is Closure. During Closure we should be giving the customer …

Take me off the List!

Take me off the List!

      The last thing a dealer wants to hear is “take me off of your marketing list.” Each and every time you get th…

Using Vehicle Safety Features to Drive New and Used Car Sales

Using Vehicle Safety Features to Drive New and Used Car Sales

Selling a consumer a large ticket item like a car, truck, or SUV comes with a degree of understandable skepticism for the buyer. Consider the importanc…

Why Branding Your Price is a Great Idea!

Why Branding Your Price is a Great Idea!

If you’ve been reading my pieces for the last few months, you’ve probably noticed how passionate I am about branding. By branding every aspect of your …

Interview With Ken Kupchik, Sales Humor Creator

Interview With Ken Kupchik, Sales Humor Creator

Last month, the was our top blog. So we decided to interview Sales Humor creator Ken Kupchik to get learn more about his successful social media platforms,…

Dale Pollak Webinar - Engineered Inventory

Join Dale Pollak for a Webinar on December 15

Space is limited.
Reserve your Webinar seat now at:
https://www2.gotomeeting.com/register/516821315

While it’s understandable that dealers are having a difficult time finding the right cars that can be purchased for the right money, the perception that it can’t be done is absolutely incorrect.  In fact, many of the nation’s top dealers are sourcing the hottest vehicles for the right money, it just simply requires a new strategy and a different approach.  Dale Pollak will review and demonstrate the strategy of Engineered Inventory using the free agency approach.  Webinar participants will see a live demonstration using an actual dealer’s market of how to identify the best vehicles and purchase them for the right money.  This webinar is an essential lesson for dealers, GMs and used car managers.

Title:         Engineered Inventory

Date:        Wednesday, December 15, 2010

Time:        11:00am – 12:00pm CST

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