PriceMatrix is a comprehensive pricing analysis performed on your closest competitors through mystery shopping them store-by-store. It isn't enough to guess how your same-brand competitors are pricing their vehicles. Through email and phone, we will provide a detailed monthly report as to how you rank against them on online price, Internet price through lead mystery shops, and in response times on phone and email. This insight allows you to finally see where your opportunities are against your competitors, what your pricing strategy needs to be, and how to be competitive.