Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
DealerOn

DealerOn

Exclusive Blog Posts

Women in the Dealer Workforce: Where We Are & Where We Can Go

Women in the Dealer Workforce: Where We Are & Where We Can Go

It’s no secret that women make up a small portion of the dealer workforce and turnover among women is high. By not attracting and retaining women in the …

Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

I had the chance to interview Bill Playford about car subscription services, and how they're going to change the marketplace. Take a look what this ins…

Be The Exception

Be The Exception

How brilliant marketers find and follow what makes their stories different in a world full of average content DrivingSales is excited to announce th…

Keeping Up with the Joneses in Quick Lube

Keeping Up with the Joneses in Quick Lube

More than half of all sales customers will abandon your dealership’s service department in the first year. It’s a widely varying statistic &nda…

It Has Never Been Easier To Be Average

It Has Never Been Easier To Be Average

It has never been easier to be average. This post was written by Jay Acunzo, who will be speaking at the upcoming DrivingSales Executive Summit in Octob…

Time Saving Social Media Tools

When I’m talking with dealers about various aspects of their online marketing strategy, the reason that they most frequently bring up for why they aren't more involved in social media is that they or their teams don't have the time.  I'm a strong believer in the theory that time is the new money, so I agree that sometimes there just aren't enough hours in the day.  At DealerOn, we believe that there is a definite benefit to devoting time and effort to social media, and luckily, there are many tools that can help your dealership get the most out of your time.

 

SocialOomph: I use this to help with DealerOn's tweets and Facebook marketing efforts.  I recommend the Professional version (it's very reasonably priced) to schedule and track tweets and Facebook posts, as well as manage your accounts.  Having a single login and platform to manage all of these activities is a HUGE time-saver.

 

Tweetdeck: I know a lot of people that love this tool.  Anyone dipping their toe into social media will like that it's free, and allows you to manage multiple social media profiles (Twitter, Facebook, LinkedIn, MySpace, Google Buzz, and Foursquare) in one place.  It also has a great search tool that works across all the platforms they support.

 

Timely.is:  This is another free tool.  The software analyzes your Twitter updates, uses this information to determine which times during the day people are most likely to retweet and read your posts, and allows you to write and schedule your tweets based on their recommendations for maximum exposure.

 

I’m always looking for more efficient ways to manage my time.  Does anyone have any other or better social media tools that they recommend?

Jared Hamilton
This is good stuff. Another one worth checking out is HootSuite. What other free/low cost tools would you recommend in a dealer's arsenal?
Ali Amirrezvani
Thanks Jared. I've also heard good things about HootSuite. Were you looking for free/low cost social media tools, or tools that would help in other areas of the dealership?
Ali Amirrezvani
Jared- Just wanted to let you know that I put together a new post based on your question. Check it out, and as always, please let me know if you have any questions! http://www.drivingsales.com/blogs/dealeron/2011/07/25/free-web-tools-for-car-dealer-websites
Michael Sweigart
HootSuite works great- we use it for many of our clients

 Unlock all of the community & features  Join Now