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Jared Hamilton
From: Jared Hamilton
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DealerOn

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Exclusive Blog Posts

Click-to-Call [Infographic]

Click-to-Call [Infographic]

  Most dealers understand the importance of making it easy for customers and prospects to find contact information. Websites often have prominent &…

Quick Tips for Improving Dealership Culture

Quick Tips for Improving Dealership Culture

Car dealers have a terrible reputation. It's such a negative experience for so many that people are electing to make a major purchase like a vehicle fr…

The Biggest Mistake Dealers Make When It Comes to Customer Retention

The Biggest Mistake Dealers Make When It Comes to Customer Retention

Jim Roche is the Divisional VP of Marketing & Managed Services at Xtime. We asked him to tell us the biggest mistake he sees dealers making today when …

Is 2018 the Year of Customer Convenience?

Is 2018 the Year of Customer Convenience?

It seems that every year has a theme attached to it in terms of where dealerships’ focus will be. Which themes or buzzwords will dominate 2018? We…

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into t…

Protect Your Dealership from Being Marked “Closed” on Google Places

What is designed to be a way for users to let Google know when a business has been closed is, in some cases, being abused by local competitors.  Since it is so easy to mark a business closed in Google Places, some business are being tagged as closed when they aren't.  When enough people mark a business as closed, Google will review whether or not this is true, though their review process isn't public.

Google seems to be doing what they can to address the issue.  In the past, an interim notification would appear on the Google Places page, "Reported to Be Closed", which users could mark as "Not True".  However, imagine if someone came looking for your dealership online and was greeted with that message.  The chances of them investigating whether or not that was actually true are slim--they would just head to the next dealership.  Luckily, Google no longer shows this interim message, and will only show a business as closed once reviewed.

To help protect your business from having this happen, make sure your dealership follows Google Local Places best practices like:

Claim Your Google Places Page:  This ensures your dealership has control over their own listing.  If you haven't, go to your Places Page, and in the top right corner you'll see a link that says "business owner?".  Follow the steps to claim your page.

Check the Email Listed: Google will attempt to verify with the email address listed with the Places Page when a business is marked as closed.  If you don't respond, you may just be out of luck.

Update Your Listing Often: The more often you're adding reviews, keeping products and hours up to date, etc, the less likely someone will be able to get away with marking your business as closed without it looking suspicious.

Has anyone had trouble with your dealership being marked as closed?  What did you do to fix the issue?

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