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Jared Hamilton
From: Jared Hamilton
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Exclusive Blog Posts

What People Are Looking For In An Auto Repair Shop

What People Are Looking For In An Auto Repair Shop

Those who have been involved in some sort of accident have the next step of finding an auto repair shop. These shops are not all created equal as some are …

One Price Selling – What Are You Waiting For?

One Price Selling – What Are You Waiting For?

Most Dealers are closer to a One Price Selling sales process than they may realize. If you’re an excellent pre-owned dealer you’re basically no…

What Is Your Chemistry With Women Buyers?

What Is Your Chemistry With Women Buyers?

Wow, its December. Last month of the year. Now is the perfect time to begin to reflect on the customer processes, engagement and strategies you have in pla…

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

If it’s time for you to take the next steps in your career, there are some tried-and-true methods that can ensure your success. All business professi…

BDC training for 2017

BDC training for 2017

  We have a service and sales bdc team for each of our stores. One is a Hyundai store and the other is a Chevrolet store. We have Three sales Bus…

Tips to Optimize Your Dealership’s Google+ Page

So you've created your dealership's Google+ Brand Page in preparation for the move from Google Places to Google Plus Local...but now what?  Here are some tips for optimizing your dealership's Google+ page:

 

Keep SEO in Mind: When putting information into the "About Us" tab, use relevant keywords. Also use these terms when adding content to your page to help search engines (especially Google) understand what your page is about.  Use "Recommended Links" to send traffic to your dealership's blog and other social media profiles.

 

Have Content Ready: Google recommends having 10-20 posts on your Google+ business page before you really start promoting it.  Recent posts is one of the things they use to judge the quality of your page, so having it full of content once people start visiting it will help.

 

Promote Your Page: Add a Google+ button everywhere you promote your other social media accounts. Allow your website visitors to +1 your inventory and dealership from your site.

 

Incorporate your +1's into AdWords: Google will pull your +1 count into your AdWords campaigns if you link them.  Within your AdWords account, click the Ad Extensions tab. Select "Social Extensions" from the "View" menu, and enter the URL to your Google+ page.  Talk to your dealer website provider or PPC vendor to get more information.

 

Make sure your dealership's Google+ page is optimized and ready for the combination of Google Places into Google Plus Local.

Bryan Armstrong
Great tips. Is there any benefit to having 100% self-generated content, or Errol sharing relevant articles be seen a authoritative?

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