Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
Reviewed by a a General Sales Manager44 minutes ago
Pros: 1. The ease of use. The system is based on intuitive thinking; you don’t have to be very computer literate to be able to navigate through it effectively. 2. It is relevant to the automotive business as it is today. Many of the other CRM’s give you a lot of fluff reporting that doesn’t relate to what we really need, while at the same time the things we need reports for are difficult to retrieve and interpret. The custom reports enable us to see the necessary information together in the format we are looking for. 3. Momentum pulls all aspects of customer interaction (including email marketing) together, whether it’s walk-in, phone or internet or a combination of these. 4. There are continuous enhancements and customization is also available, both of which come from dealer input and feed back.