It is no secret that social media continues to become a relevant means of not just connecting with prospective customers through paid Ad's, but also way of effectively promoting inventory to then publishing meaningful, relevant content; content that will increase your engagement.
In looking back, even a year ago, it still seems that the question of "Are We Getting Social Media Wrong?" is only becoming a bigger conversation. But are we having the right conversation? What have we learned this last year with regards to social media? One thing we have learned is to take advantage of the Market Place App. We have since seen a solid increase in leads deriving from the marketplace. Not to mention, FaceBook offers the customer a much richer multi-media experience; it is also an app they are accustom to. All of which are benefits.
In the meantime, be sure to check out the blog post here, and join the conversation!
What is one thing you have since changed with regards to social media? Have you found success in using the Market Place App?