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Derrick Woolfson

Derrick Woolfson Business Development

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Your BDC Can Work From Home

For those dealers who have BDC Departments, it is possible for your BDC team to work from home. In which case they can manage the leads, social media, and continue to make follow-up calls and or book service and sales appointments. 

But How Can I Track Results? 

Just like you would any other day - review reports in the CRM. There are a lot of CRM's that use click-to-call features as well. At the end of the day, it will come down to results, are they booking appointments for either sales or service. 

Have A Daily Touch Points

Take the time to touch base with your BDC to see what results they are getting, or what challenges they are facing and work with them. 

Keep Your Social Media & Google Business Pages Up-to-Date 

It is essential that you keep your social media channels up-to-date with current hours and important information. Also consider toning down social posts so that important information does not get lost in the several auto posted, posts. 

Bottom Line: while this is unchartered territory for all of us, there are still customers whose needs have to be met. Whether that is servicing their vehicle or selling another one. It is these times that push our teams to work together to stay strong offering our customers a united front. 

Are you allowing your teams to work remotely?

Carol Marshall

Your point about daily touch points is so key! 

Our teams are on video with each other at a minimum once a day. With how quickly things are changing there is always something to communicate. But more importantly, that face to face to let the team know you see them, they are heard and valued, provides to them what they need to provide the highest level of service to your shoppers.  When your team is used to seeing and interacting every day keeping that video connection really supports them. We have had fun making the transition and it has translated into results for our clients. 

Thanks for the great post! 

Derrick Woolfson

Thanks, Carol! You bring up a great point - hitting the nail on the head - with ensuring that your team still feels valued, and connected! That is certainly a challenge when working remotely. More so, too, it is *critical* that our teams remain connected so we lessen the chance of their being breakpoints with our customers. 

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