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Digital Air Strike

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Motoinsight, the innovative company behind one of the world’s leading digital retailing platforms, has just brought Alex Lvovich into the fold. As th…

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As we move from the warmth and relative stability of the summer to the pending (or active, in some regions) lockdowns of autumn and winter, the uncertain…

Be NICE: How to Embrace Compassionate Leadership at Your Dealership

Be NICE: How to Embrace Compassionate Leadership at Your Dealership

You can listen to the full podcast here (and subscribe!): BE NICE KPI Cafe In this episode of the KPI Cafe, "Playground Director II" Jeff…

Check out the 2020 Innovation Cup!

Check out the 2020 Innovation Cup!

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How an Oklahoma auto group got 70+ positive reviews in 30 days amid a pandemic

The Jim Norton Auto Group in Oklahoma wanted to reach in-market customers faster, enhance their social presence and get more positive reviews. 

The dealership group, which works with Chevrolet and Toyota, worked with Digital Air Strike to manage their 325-plus social, review and directory sites. 

Jim Norton Auto Group's goal was to get more positive reviews, website visits and social media engagement. 

Digital Air Strike actively improved the dealership's online presence and maximized engagement with consumers through custom social posts. DAS responded to all reviews on all social media and review sites. 

"Our dealership sleeps easier knowing Digital Air Strike is on the digital watchtower, quickly alerting us of incoming attacks on our reputation," said Laura Morse, the director of reputation management for the Jim Norton Auto Group. "They also developed great content, upload videos to YouTube and literally everything else we've ever asked of them!"

Because of this timely and customized review responses, especially during COVID-19, Jim Norton improved its customer loyalty and online reputation. 

The results were huge:

74 new positive reviews in 30 days.

95,950 people reached through custom social posts. 

69,900 Google listing views. 

Read more about Jim Norton's results here

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