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Dominion Dealer Solutions

Dominion Prime

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About the Product

Dominion Prime Response Reputation Management provides your dealership with the most comprehensive program for tracking and influencing your online reputation. Dominion’s Reputation Specialists help monitor, understand, respond to, and even influence what is being said. Using key Track and Influence components, these specialists are able to maintain complete visibility to your entire online reputation. Improving your online rating has never been easier.

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Product Summary

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Recent Verified Ratings  Rate a Vendor

Recent Verified Ratings

Dealer Rating
Reviewed by a Dealer Professional Feb 4, 2015
Recommended: NO
✅ Verified Rating

Pros: This product does many things, but I'll focus on solicitation of reviews. Prime that asks for reviews and then publishes them to your site under predefined terms.

Cons: I am not a fan of reviews streams that show four or five-star ratings across the board. That's not realistic, and everyone knows it. Yet with Prime, you really have no choice. There's not a way to run a feed on your site that shows an entire review thread that illustrates how you've addressed a problem. It would be great if I could publish a one-star review, along with all the ugly verbiage, and the entire conversation that hopefully has a happy ending. The way it stands, a bad review stands alone, and when you follow the link to the host site, you're taken not to that particular post, but to your dealership's page. The relevant post is buried. Because we can't use this product to illustrate how we address problems, we don't publish bad reviews to our site, which makes it appear dishonest or at the very least, less than transparent. That's not acceptable.

Dealer Rating
Reviewed by a Dealer Professional Jun 3, 2013
Recommended: YES
✅ Verified Rating

Pros: My concierge Kevin Hebert is GREAT!!! He has been a HUGE help in getting the store up and running using the PRIME Response system for obtaining reviews. Kevin is very helpful and when he says he is going to do something, it gets done! Thx Kevin! Love the new way to handle getting reviews. It is a clean and quick process for our customers to leave us a review. Even better, it sends them (customer) directly to the sites we want to concentrate on to boost our presence. All my best, Monica Beuckman Bo Beuckman Ford Ellisville, MO

Cons: None

Dealer Rating
Reviewed by a Dealer Professional May 1, 2013
Recommended: YES
✅ Verified Rating

Pros: Useful reputation management tool. Support for all three stores I work with for dealersocket, adp, and reyrey. Simple interface that runs right through google apps.

Cons: none so far.

Dealer Rating
Reviewed by a Dealer Professional Apr 18, 2013
Recommended: YES
✅ Verified Rating

Pros: Easy to use. Turn-key. Flexible. Provides a complete management source for all social media and reputations management efforts.

Cons: End user doesn't have as many access rights as they might want to have.

Dealer Rating
Reviewed by a Dealer Professional Feb 14, 2013
Recommended: YES
✅ Verified Rating

Pros: Before using Prime, our dealership was struggling getting Google+ reviews. After coming up with an action plan with Jes, we have seen our Google+ reviews sky rocket. Jes is a pleasure to work with and is always available to answer questions. I would absolutely recommend this product.

Cons: I have no "cons" to provide.

Dealer Rating
Reviewed by an Owner May 17, 2012
Recommended: YES
✅ Verified Rating

Pros: We are a small to mid-size dealership that has neither the time nor expertise to "manage" our reputation ourselves, so we turned to Dominion Prime Response after a failed effort with another company. Prime Response has done a fabulous job in working with us and getting our rating on Google and the other dealership rating sites up from the low 2's to high 4's within the course of just a few months. Our representative keeps in constant touch, and we work together to maintain our reputation where we always knew it was, but just wasn't coming out that way when it was left on its own. I would recommend them most highly to any dealer who works hard at keeping a good reputation in his community anyway, but needs a professional to 'get it out there' on the websites.

Cons: I have no 'cons' to cite. The fee is reasonable, and the people I work with are good and caring.

Dealer Rating
Reviewed by a Group Executive May 16, 2012
Recommended: YES
✅ Verified Rating

Pros: The product has helped us manage trends and address things right away. Their cusomer service is second to none, our contact Jessica Cote goes the extra mile time and time again. Their product has helped our business.

Cons: none.

Dealer Rating
Reviewed by a Group Executive May 16, 2012
Recommended: YES
✅ Verified Rating

Pros: We have been using the Prime Product since it was in it's beta stages. It is a wonderful product that keeps us informed of what is being said about us on the WWW. We have increased our reviews by over 400% since we started using this product. The support staff is wonderful.

Cons: Really don't have any at this point

Dealer Rating
Reviewed by a Dealer Professional May 10, 2012
Recommended: YES
✅ Verified Rating

Pros: I love the internal survey aspect of the program. This gives us the chance to solve any negative complaints before they go to public review sites. Our account manager is also very proactive at listening to which review sites are important to us and helping us achieve the best results on those outlets.

Cons: It would be helpful if you could monitor Prime according to sales vs. service. The measurement tools aren't equipped to easily separate the two. I would like to be able to easily look at customer sentiment between not only internal and external surveys, but how individual departments score in those areas as well.

Dealer Rating
Reviewed by a Group Executive May 8, 2012
Recommended: YES
✅ Verified Rating

Pros: Fantastic product. Fantastic support.Jess Cote is phenomenal

Cons: None


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