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Drew Delaware

Drew Delaware

Profile

Name: Drew Delaware
Title: Not Available
Company: Performance Auto Group
Phone: Private
Location: Private , Private
Summary:
I'm a tech-focused marketer and passionate geek, with a background in web and software development. I'm proud to serve Performance Auto Group in Canada as the director of our in-house marketing agency. Our team of 24 people looks after the marketing needs of 28 dealerships, representing 23 manufacturer brands. I'm also honored to serve as co-founder of Performance Auto Group's innovation lab, and Zoom.ca, the first website in Canada to sell vehicles online and deliver to the door.

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Blog Posts

AUTOTECH 2018 - M&A DEALS AND RECORD VC INVESTMENT LAY THE FOUNDATIONS FOR AUTOMOTIVE FUTURE

AUTOTECH 2018 - M&A DEALS AND RECORD VC INVESTMENT LAY THE FOUNDATIONS FOR AUTOMOTIVE FUTURE

Disclosed VC funding to automotive start-ups hits $8 billion Electrification, connectivity, autonomy and mobility are driving investments and de…

Rock's Rants: Employee Convenience

Rock's Rants: Employee Convenience

Some dealership employees forget they work in the service business.   Recently, while I was talking to a service manager, one of his employees s…

Car Dealers and Google My Business in 2019

Car Dealers and Google My Business in 2019

Car Dealers and Google My Business in 2019  Car dealerships face ongoing challenges related to local online searches, including the need to obt…

Sales Slump, but how?

Sales Slump, but how?

You have the latest tools, gadgets, and gizmos in play and your digital strategy is on fire. That means that you BDC should be able to increase their closi…

5 Strategies to Become the Business of Choice for Your Customers

5 Strategies to Become the Business of Choice for Your Customers

“Many a small thing has been made large by the right kind of advertising.” That’s according to Mark Twain in his 1890 novel, A Connecticu…

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