DriveBuyMarketing provides lot merchandising tools for dealers who want to increase their lot traffic as well as customer engagement, during and after hours. Our products allow dealers to easily create custom, compelling, dealer-branded banners and signs that are unlike signs available today. We incorporate dual technology which: - Enables dealers to instantly create custom signs and banners specific to each vehicle for impactful front-line merchandising, attracting more visitors to their location; AND / OR - Once on the lot, our system provides SmartPhone and tablet users the ability to immediately access a custom vehicle description page which informs, engages, and tracks their activity, 24•7•365