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Jared Hamilton
From: Jared Hamilton
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Exclusive Blog Posts

How to Move Leaders Out of Their Comfort Zone

How to Move Leaders Out of Their Comfort Zone

    Mark Brown, former Director of Sales at Grappone, talks about a program he ran for high-potential leaders. He looks for places …

Service Videos – Are You Creating Them Yet?

Service Videos – Are You Creating Them Yet?

I have some mind-blowing statistics you need to know if you’re a GM, dealer principal, marketing manager, or service manager. 78 percent of…

Give a Woo! for Website Conversions | KPI Cafe Season 3 Episode 1

Give a Woo! for Website Conversions | KPI Cafe Season 3 Episode 1

Host Dane Saville harnesses the energy of Ric Flair to power through a discussion about website conversions, including tips and benchmarks that your de…

Auto Groups Losing $20K in CP Service Revenue Per Store

Auto Groups Losing $20K in CP Service Revenue Per Store

When a customer buys a pre-owned, off-make vehicle at your store, what are the chances that customer will return for service? One metric that every dealer …

Dealerships Are Not Aware of What They Can Do with Google

Dealerships Are Not Aware of What They Can Do with Google

    We sat down with Darren Shaw at DSES to learn from him about all the things going on with Google. Dealers are investing all thi…

Weekly Blog Recap

It’s time for another weekly blog recap. Today I’ll be recapping blogs about where to spend your marketing budget, Millennial problem solvers and tips on how to be a great salesperson. Check them out below!


Marketing tells customers who you are, and tries to convince them to walk into your store. But where is the most important place to spend your marketing money? David Bowman, Owner of Bowman Auto breaks down his costs for marketing and what works best his dealership. He says Email Campaigns and SEO together pack the strongest punch.

Read his blog to learn the ins and outs of his campaigns here!


Next up the dirty “M” word… Millennials.

Nicolle Lamb SVP of Client Services at Dealer Inspire says Millennials are often talked about in a negative way. So, Instead of focusing on pitfalls (that more often than not have affected every other generation too…) focus on the positive aspects Millennials bring into the workplace... Like being incredible problem solvers!

Read her blog here.


Occasionally the way a car looks might just sell itself. But more often than not salespeople are needed to drive home that sale.

Jennifer Livingston gave four awesome tips on how to become a better salesperson including being VERY aware of your body language… and practice practice practice closing.

Read her blog here

Brinley Janson

Wow. Great info! Thanks for keeping me up to date. 

Chris K.

How are millennials different from everyone else again? Just still trying to wrap my head around how you guys think it's important to market specifically to that demographic segment, vs creating a persona of ALL PROSPECTS looking for compact car buyers, etc. Just seems like you can get to your market, with a more INCLUSIVE message. Just me I guess.

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