It’s time for another weekly blog recap. Today I’ll be recapping blogs about where to spend your marketing budget, Millennial problem solvers and tips on how to be a great salesperson. Check them out below!
Marketing tells customers who you are, and tries to convince them to walk into your store. But where is the most important place to spend your marketing money? David Bowman, Owner of Bowman Auto breaks down his costs for marketing and what works best his dealership. He says Email Campaigns and SEO together pack the strongest punch.
Next up the dirty “M” word… Millennials.
Nicolle Lamb SVP of Client Services at Dealer Inspire says Millennials are often talked about in a negative way. So, Instead of focusing on pitfalls (that more often than not have affected every other generation too…) focus on the positive aspects Millennials bring into the workplace... Like being incredible problem solvers!
Occasionally the way a car looks might just sell itself. But more often than not salespeople are needed to drive home that sale.
Jennifer Livingston gave four awesome tips on how to become a better salesperson including being VERY aware of your body language… and practice practice practice closing.