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Jared Hamilton
From: Jared Hamilton
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Exclusive Blog Posts

Fixed Ops Marketing Best Practices, Not Dirty Tricks | KPI Cafe Season 6 Episode 6

Fixed Ops Marketing Best Practices, Not Dirty Tricks | KPI Cafe Season 6 Episode 6

To round out our season, Reunion's own Chad Graves and Andrew Kocha join the KPI Cafe to discuss a wealth of topics regarding how dealerships can best …

Latest Auto Industry Trends Caused By COVID-19

Latest Auto Industry Trends Caused By COVID-19

As two of car dealers' primary revenue streams, car sales and collision repairs dried up during the COVID-induced recession. Online parts and accessory…

Are Your Techs Ready for Electric?

Are Your Techs Ready for Electric?

Flick on the television today and you get cars coming up in two different scenarios. The first is with commercials, telling you all about the new featu…

iscover the Details to Effectively Run a Fixed Operations Department | KPI Cafe Season 6 Episode 5

iscover the Details to Effectively Run a Fixed Operations Department | KPI Cafe Season 6 Episode 5

Ed Roberts, who leads the fixed operations for Bozard Ford Lincoln, joins the KPI Cafe to cover a host of topics that can help any dealership increase the …

Is Your CRM Work-Flow Holding You Back?

Is Your CRM Work-Flow Holding You Back?

There is not a lot of flexibility when it comes to customizing a work-flow in many of today’s CRM’s. Where in many cases the standard work…

Weekly Blog Recap

It’s time for another weekly blog recap. Today I’ll be recapping blogs about where to spend your marketing budget, Millennial problem solvers and tips on how to be a great salesperson. Check them out below!


Marketing tells customers who you are, and tries to convince them to walk into your store. But where is the most important place to spend your marketing money? David Bowman, Owner of Bowman Auto breaks down his costs for marketing and what works best his dealership. He says Email Campaigns and SEO together pack the strongest punch.

Read his blog to learn the ins and outs of his campaigns here!


Next up the dirty “M” word… Millennials.

Nicolle Lamb SVP of Client Services at Dealer Inspire says Millennials are often talked about in a negative way. So, Instead of focusing on pitfalls (that more often than not have affected every other generation too…) focus on the positive aspects Millennials bring into the workplace... Like being incredible problem solvers!

Read her blog here.


Occasionally the way a car looks might just sell itself. But more often than not salespeople are needed to drive home that sale.

Jennifer Livingston gave four awesome tips on how to become a better salesperson including being VERY aware of your body language… and practice practice practice closing.

Read her blog here

Brinley Janson

Wow. Great info! Thanks for keeping me up to date. 

Chris K.

How are millennials different from everyone else again? Just still trying to wrap my head around how you guys think it's important to market specifically to that demographic segment, vs creating a persona of ALL PROSPECTS looking for compact car buyers, etc. Just seems like you can get to your market, with a more INCLUSIVE message. Just me I guess.

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