In this webinar, "Why Marketplaces Matter", we discuss the impact re-commerce marketplaces are having on dealerships and how the next generation of car buyers aren’t who you think they are.

Here are just a few of the many points:

-A deep dive into key insights from OfferUp’s annual car buyer survey. We talk about unique data-driven perspectives about car buyers and learn what matters most when shopping for a vehicle.

-The diverse profiles of marketplace users and debunk common misconceptions about their purchasing power.

-The power of horizontal marketing to increase the visibility of your used car inventory to both active and passive buyers.