Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Ed Brooks

Ed Brooks Automotive Digital Marketer

Exclusive Blog Posts

The 3 Laws of Extreme Ownership

The 3 Laws of Extreme Ownership

“These are all things that may help you justify your results. But is your dealer any happier because of this?” I just finished reading a…

The Q1 Inventory Glut - Expert Insight

The Q1 Inventory Glut - Expert Insight

You've heard about it, read about it, and probably experienced it. Q1 for the auto industry was a pretty rough one. Experts are diving into what the pr…

Online Reviews Drive Customers to Your Dealership

Online Reviews Drive Customers to Your Dealership

We’ve been in the business of reviews for quite some time now – 15 years to be exact.  As DealerRater has grown, so has the power and infl…

Devising a Perfect Landing Page

Devising a Perfect Landing Page

When your business is taken online, you have to make sure your website is generating customers and visitors. This is one of the most important things in on…

Why Writing Down Sales Goals Inspires Action

Why Writing Down Sales Goals Inspires Action

As you're considering your business plans for the upcoming year, you may have decided that you want to start setting larger goals for your business. In…

Facebook adds 'Auto Intender' category - Big News?

I came across this post this morning on Search Engine Watch - New Killer Facebook Broad Targeting Options. One of the broad options is an "Auto Intender" category.

The name is a bit of a head scratcher at first blush, but as you can imagine (and confirmed by a Facebook Rep’), it targets users who are most likely in search of a new vehicle.

Name:  Auto Intender.jpg
Views: 0
Size:  49.5 KB

Will you be hopping on board?

Bryan Armstrong
This is Behavioral Targeting at it's purest level. It could be huge! The real question is will FB users begin to censor their posts if FB proliferates their page with targeted ads?
Steve Devereaux
How's it work?
Ed Brooks
It's a pretty simple process; you can start off from this page - http://www.facebook.com/business/ads/
Eric Miltsch
This is a giant play for targeting - not only for vehicle sales, but also for those interested in placing ads for: - Service - Aftermarket parts - Financing/Warranties - General dealership reviews
Eric Miltsch
This is a giant play for targeting - not only for vehicle sales, but also for those interested in placing ads for: - Service - Aftermarket parts - Financing/Warranties - General dealership reviews

 Unlock all of the community & features  Join Now