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Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
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Ed Brooks

Ed Brooks Automotive Digital Marketer

Exclusive Blog Posts

How To Find A Reliable Auto Body Repair Shop

How To Find A Reliable Auto Body Repair Shop

Finding a reliable and professional auto body repair shop is not as easy as it sounds. Unfortunately not every mechanic or auto repair shop will have your …

The Gap In Email Success - Part 3

The Gap In Email Success - Part 3

Yes Lifecycle Marketing recently released a study about gaps in email marketing. Check out the other parts of the series here: Part 1, Part 2. &n…

Are Remote Workers Happier Than Office Employees?

Are Remote Workers Happier Than Office Employees?

Here are some interesting insights about remote employees vs. office employees. I know many positions within a dealership don't have the option of remo…

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

Why You Need a Better Goal for 2017 than Simply “Sell More Cars”

The real driver of vehicle sales isn’t your new online buying widget, it’s access to credit. So, if your dealerships only goal for 2017 is to “sell m…

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

Car Dealer Protocol for Vehicle Sales to Customers with Built-In Breathalyzers

Working in the automotive industry is a rewarding experience, particularly working for a dealership at the front line of customer service and sales.&nb…

Facebook adds 'Auto Intender' category - Big News?

I came across this post this morning on Search Engine Watch - New Killer Facebook Broad Targeting Options. One of the broad options is an "Auto Intender" category.

The name is a bit of a head scratcher at first blush, but as you can imagine (and confirmed by a Facebook Rep’), it targets users who are most likely in search of a new vehicle.

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Will you be hopping on board?

Bryan Armstrong
This is Behavioral Targeting at it's purest level. It could be huge! The real question is will FB users begin to censor their posts if FB proliferates their page with targeted ads?
Steve Devereaux
How's it work?
Ed Brooks
It's a pretty simple process; you can start off from this page - http://www.facebook.com/business/ads/
Eric Miltsch
This is a giant play for targeting - not only for vehicle sales, but also for those interested in placing ads for: - Service - Aftermarket parts - Financing/Warranties - General dealership reviews
Eric Miltsch
This is a giant play for targeting - not only for vehicle sales, but also for those interested in placing ads for: - Service - Aftermarket parts - Financing/Warranties - General dealership reviews

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