Grow business development profits by leveraging ELEAD1ONE data mining technology to increase revenue-generating opportunities through vehicle exchange incentives, pulling customers into the market before they shop your competitors. It is much more costly to acquire new customers than keep current ones – six to seven times more to be exact! Turn your current customers into loyal, repeat business by targeting vehicle owners in equity, or those that can lower their payment or are at the end of a lease or warranty.
GoldDigger combined with direct mail and the ELEAD1ONE Contact Center yield a 4:1 ROI guarantee on your marketing investment!
▪ Multi-channel direct marketing program
▪ Utilizes DMS data, OEM incentives, book values and other third-party data
▪ Accelerates customer buying cycles
▪ Responds quickly to OEM buying programs
▪ Acquires pre-owned inventory at a lower cost than auction
Pros: It gives us leads from customers with equity and those leads turn into great deals! Like the rest of elead, its very user friendly
Pros: very easy to pull any list we choose, react to mfg programs, additional sales each month
Pros: It gives us leads that come from past customers, we usually can get a customer into a new car for a lower payment so they can be great easy follow ups.
Cons: Not all leads are the best but thats the game.
Pros: Very easy to use tool for data mining
Pros: shows who has equity and can buy another car
Pros: The leads we get from this tool are usually great and easy to follow up! Our customers are surprised when we tell them we can get them into a new car and lower their payments most of the time.
Cons: No cons
Pros: When I need to hit a number and I am coming up short, we use GoldDigger to find those extra deals.
Pros: It goes through or own files and finds equity that we probably would have never thought of, that turns into pretty easy sales! It is especially great on slow days.
Pros: I still love the amazing features that are offered. Best mining tool I have used.
Pros: It lets us get any equity list we want and allows our sales team to do live calling. The custom template feature is great.
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