Individual, intelligent service marketing campaigns are essential to retaining customers and leveraging the highest customer value for dealerships. Grow business development profits by leveraging ELEAD1ONE data mining technology to increase revenue-generating opportunities through vehicle exchange incentives, pulling customers into the market before they shop your competitors.
The Xchange TradeUp Program takes service marketing to the next level and provides dealers a competitive edge by identifying current and conquest opportunities that have the highest statistical probability of purchasing or servicing with your dealership. The Xchange Program targets customers in equity, or those at the end of the term, lease, or warranty. An easy to use, custom RO dashboard alerts the right associate at the right time of lead opportunities that are in a buying position. Dealers will benefit immediately through increased loyalty, sales, and profits.
▪ Real-time open RO service dashboard with vehicle exchange alerts
▪ Identifies current and conquest opportunities
▪ Customizable alert triggers and vehicle comparisons
▪ In-dealership training and brand-specific point-of-sale material available
Pros: This is really neat. You can have your own avatar if you like. It walks you through and is easy and responsive. We are getting more people finishing the process and it gets contact info up front.
Pros: real time integration with open ROs
Pros: Easy to use, Easy to set up, Reach your customers.
Pros: Streamlined process makes for easier closing
Cons: none so far
Pros: Pros: This allows us opportunity for a few more deals a month
Cons: Cons: waiting to see if the data fully transfers
Pros: Sales people love this option. They make lots of money on these deals.
Pros: really shows us a good ROI when utilized
Cons: non at this time
Pros: Helps me find customers that are in a predictive trade cycle with one click!
Pros: Show up on my desk log and we have an Xchange specialist trained and ready
Pros: We can check out the service department for leads.
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