Individual, intelligent service marketing campaigns are essential to retaining customers and leveraging the highest customer value for dealerships. Grow business development profits by leveraging ELEAD1ONE data mining technology to increase revenue-generating opportunities through vehicle exchange incentives, pulling customers into the market before they shop your competitors.
The Xchange TradeUp Program takes service marketing to the next level and provides dealers a competitive edge by identifying current and conquest opportunities that have the highest statistical probability of purchasing or servicing with your dealership. The Xchange Program targets customers in equity, or those at the end of the term, lease, or warranty. An easy to use, custom RO dashboard alerts the right associate at the right time of lead opportunities that are in a buying position. Dealers will benefit immediately through increased loyalty, sales, and profits.
▪ Real-time open RO service dashboard with vehicle exchange alerts
▪ Identifies current and conquest opportunities
▪ Customizable alert triggers and vehicle comparisons
▪ In-dealership training and brand-specific point-of-sale material available
Pros: Easy way to present a trade up option to a customer
Pros: Great tool for find opportunities in service drive
Pros: Nice way to leverage service drive opportunities
Pros: very easy to use to generate additional sales each month; many from the service drive. The new dashboards make working the prospects very easy
Pros: Easy program to master. Our teams love the possibilities.
Pros: Very easy to use, a lot of information given which will certainly assist us in gaining more customers from our service department.
Cons: no cons noticed
Pros: Provides detailed informaiton
Pros: Great way to get repeat customers back in to trade
Pros: All in the CRM and with great integrations
Pros: allows to identify the equity customers on the service drive, we also use the call center to contact and set appointments
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