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From: Jared Hamilton
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Eric Miltsch

Eric Miltsch Co-founder

Exclusive Blog Posts

How SEO Impacts the Service Department

How SEO Impacts the Service Department

Digital marketing in the dealership often is viewed and conducted solely from a sales perspective. But the service department, often called the "backb…

What 89% of salespeople are failing to do...

What 89% of salespeople are failing to do...

  According to Dale Carnegie only 11% of salespeople ask for referrals. We all know how valuable referrals are but when it comes time to ask for a …

Why Your Online Shoppers Don’t Take the Bait

Why Your Online Shoppers Don’t Take the Bait

You think you’re dangling an enticing lure in front of your customers’ eyes. You plan to set the hook and reel them in. But what you don&rs…

Click-to-Call [Infographic]

Click-to-Call [Infographic]

  Most dealers understand the importance of making it easy for customers and prospects to find contact information. Websites often have prominent &…

Quick Tips for Improving Dealership Culture

Quick Tips for Improving Dealership Culture

Car dealers have a terrible reputation. It's such a negative experience for so many that people are electing to make a major purchase like a vehicle fr…

What if you went car shopping based on your occupation or profession?

  • Firefighters: A Chevy Blazer
  • Entomologist: Mitsubishi Spyder
  • Meteorologist: Honda Element or Buick Tornado
  • Astronomer: Mitsubishi Eclipse
  • Optometrist: Ford Focus
  • Ornithologist: Ford Falcon
  • Prison Guard: Ford Escape
  • Lawyer: Honda Civic
  • Housekeeper: Plymouth
  • Mountain Climber: Chevy Avalanche
  • Fortune Teller: Saturn Aura
  • Marathon Contestant: Toyota 4Runner
  • Foreigner/Traveler: Hyundai Accent

And what would historical figures drive? What about celebrity cars?

  • Dawg The Bounty Hunter: Mercury Tracer
  • Cruella: Cadillac Deville
  • Picasso: Nissan Cube
  • Jacques Cousteau: Plymouth Barracuda
  • Clint Eastwood: Dodge Magnum
  • Carl Sagan: Mercury Comet
  • Bruce Jenner: AMC Javelin
  • Stephen Hawking: Smart Car
  • Michael Phelps: Ford Freestyle
  • Neo: Toyota Matrix
  • Courtney Cox: Mercury Cougar
  • Dizzie Gillespie: Dodge Coronet
  • Thomas Edison: Chevy Volt
  • Arnold Schwarzenegger: Ford Flex
  • Ben Franklin: Jeep Liberty
  • Christopher Columbus: Ford Explorer
  • Daniel Boone: Mercury Mountaineer
  • Greek poet Homer: Honda Odyssey
  • King Arthur: Excalibur Phaeton
  • Vern Troyer: Mini Cooper
  • Jesus: Any Model from “Christler” – Maybe an Accord
  • The Edge: Ford Edge
  • Turtle: Hyundai Entourage
  • Tiger Woods: Buick Rendevous

Can you think of any more?

Stacy Mueller
Extremely creative Eric. Wow. I'm impressed. (And thanks for the laugh...I loved some of the associations you made!)
Eric Miltsch
heh. Thanks Missy. Can't take credit for all of them; was inspired by an old "Dear Abby" article...half of them are mine. (The Housekeeper should be: Plymouth Duster)
Alex Snyder
hmmm....not digging any of those options Eric. How about one of Jenson Button's rides? Professional: McLaren-Mercedes F1 Personal: Bugatti Veyron

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