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Jared Hamilton
From: Jared Hamilton
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Eric Miltsch

Eric Miltsch President

Exclusive Blog Posts

Closing Out Your Phone Call Properly

Closing Out Your Phone Call Properly

Closure - An Important Step One of the most commonly skipped steps during a sales call is Closure. During Closure we should be giving the customer …

Take me off the List!

Take me off the List!

      The last thing a dealer wants to hear is “take me off of your marketing list.” Each and every time you get th…

Using Vehicle Safety Features to Drive New and Used Car Sales

Using Vehicle Safety Features to Drive New and Used Car Sales

Selling a consumer a large ticket item like a car, truck, or SUV comes with a degree of understandable skepticism for the buyer. Consider the importanc…

Why Branding Your Price is a Great Idea!

Why Branding Your Price is a Great Idea!

If you’ve been reading my pieces for the last few months, you’ve probably noticed how passionate I am about branding. By branding every aspect of your …

Interview With Ken Kupchik, Sales Humor Creator

Interview With Ken Kupchik, Sales Humor Creator

Last month, the was our top blog. So we decided to interview Sales Humor creator Ken Kupchik to get learn more about his successful social media platforms,…

Looking for new data to help guide your automotive marketing activity?

Here's a nice HubSpot report w/a detailed overview of online marketing results & trends from '09 and '10.

50+ Charts and Graphs of Original Marketing Research

Bart Wilson
This is some great information Eric. Thanks for posting it. The percentage of businesses that are getting leads off of their blog is especially interesting. I wouldn't have thought the number would be that high.
Eric Miltsch
@Bart - Yea, its a powerful channel...amazed how often blogs are discounted... Our blog was one of the 1st items put in place over three years ago; best decision made. It's consistently one of the top referring links to our main site & the CR's have always been above the site average.

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