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Jared Hamilton
From: Jared Hamilton
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Eric Miltsch

Eric Miltsch Co-founder

Exclusive Blog Posts

Audi Clearwater Among Top 86 U.S. Audi Dealers, Earns Coveted Magna Society Status

Audi Clearwater Among Top 86 U.S. Audi Dealers, Earns Coveted Magna Society Status

The Crown Automotive Group dealer was 1 of only 86 U.S. Audi dealers to qualify for the prestigious 2016 Magna Society Award. Audi Clearwater was evaluated…

How to Draw in Traffic With Video Marketing

How to Draw in Traffic With Video Marketing

After quickly rising to the top of the charts, YouTube has become one of the the most popular of any website online. It makes sense for any marketer to use…

5 Tips on Delegating Tasks to Underperforming Employees

5 Tips on Delegating Tasks to Underperforming Employees

No matter how carefully you hire or how well you manage your human resources, some employees simply don’t perform to the level you want them to. They…

Most Valuable Insight Finalist - Doug Van Sach

Most Valuable Insight Finalist - Doug Van Sach

Prioritize Your Prospects: Uncover Clues to Predict Who Will Buy Next Each year, the average customer test drives fewer vehicles. Given the fewer opport…

What to Expect as Driverless Cars Go Mainstream

What to Expect as Driverless Cars Go Mainstream

While the era of driverless vehicles is rapidly approaching, there is still a great deal of confusion and speculation regarding the full impact and the…

Most Googled Cars of 2011

What were the most Googled cars in 2011?

Hat tip to VJ for this gem.

Source: Most Googled Cars Of 2011

Christine Rochelle
Love this!
Jim Bell
Glad I'm at a Honda dealership.
VJ VJ
Glad I found this infographic, and thanks Eric for the hat tip.
Steven Richards
I contributed to that Ford Focus statistic.
Dennis Galbraith
Just a note of caution: What is not known here is why. If you are shopping for a car and go to Honda.com you may not be happy. It is a corporate site that includes power sports and everything else. The next time, you are likely to do a Google search. There, the organic search result allows you to pick where you want to go, arguably even more clearly than the Honda.com site. The paid result says it will take you to Honda.com, but it does not. It goes directly to the autos. Honda knows it has a problem. Ford used to be very similar, with Ford.com as a corporate site and FordVehicles.com as the site you wanted to be on if you were shopping for a car or truck. Some of their present-day searches may stem from past confusion. Sometimes, more consumer clicks is an indication of navigation challenges, and the same can be said for the number of searches. When a group of sites have been well established with popular brand names for over a decade, the portion of searches may not reflect a proportional amount of popularity. There are multiple factors contributing to the number of searches, not all of them are good news for the brand.

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