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Eric Miltsch

Eric Miltsch Co-founder

Exclusive Blog Posts

Women in the Dealer Workforce: Where We Are & Where We Can Go

Women in the Dealer Workforce: Where We Are & Where We Can Go

It’s no secret that women make up a small portion of the dealer workforce and turnover among women is high. By not attracting and retaining women in the …

Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

I had the chance to interview Bill Playford about car subscription services, and how they're going to change the marketplace. Take a look what this ins…

Be The Exception

Be The Exception

How brilliant marketers find and follow what makes their stories different in a world full of average content DrivingSales is excited to announce th…

Keeping Up with the Joneses in Quick Lube

Keeping Up with the Joneses in Quick Lube

More than half of all sales customers will abandon your dealership’s service department in the first year. It’s a widely varying statistic &nda…

It Has Never Been Easier To Be Average

It Has Never Been Easier To Be Average

It has never been easier to be average. This post was written by Jay Acunzo, who will be speaking at the upcoming DrivingSales Executive Summit in Octob…

Speaking Of Speakers...

We're fast approaching the 2012 DrivingSales Executive Summit. This event is known for bringing automotive audiences the best of the best with regards to current speaking talent and topics. And this year we're planning on nailing it again - but we need your help! 

We provide an impressive line-up of industry professionals for breakout presentations covering a wide range of segments and topics. Here's a list of ideas to jumpstart some brainstorming: 

  1. Conversion Optimization & Best Practices
  2. Top SEO Ranking Factors for 2012
  3. Advanced Google Adwords Strategies
  4. Advanced Fixed Ops Marketing
  5. Social Commerce
  6. Online Consumer Behavior
  7. Mobile Apps/Mobile Strategies
  8. Non-Automotive Customer Interaction Strategies
  9. Local Search Strategies
  10. Google Analytics & Webmaster Tools
  11. ROI & Social Analytics

So - what kind of topics would you like to see presented during the breakout presentations at this year's DrivingSales Executive Summit?

NOTE: Speaker and panel submission will open soon - get ready to submit your ideas!  

George Nenni
Great list Eric, I might add: - Next generation video strategies - Vehicle Configuration & Search, improving the shopping experience - Advanced CRM Data Mining, "Creating Deals that Close"
Eric Miltsch
Thanks for the ideas George!
Brady Irvine
How to cut through the clutter and avoid being overwhelmed by every "hot" new idea that comes along.
Jeremy Alicandri
-Web site branding -service marketing for non-loyal service customers -revised showroom processes to reflect transparent selling
Stan Sher
How to tie effective digital marketing strategies within CRM processes.

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