So, we've got some new things brewing for the DrivingSales community. This week, I'll be providing previews of the new features coming within our redesign of the DrivingSales website, what they mean to you and how you can benefit from the great stuff we're making for you.
For starters, one major change is the layout and presentation of the content you'll see on the home page. Rather than just pushing the most recent blog post down your throat when you arrive, we want you to see the content you're most interested in and also be able to interact with it faster and easier than before. Click to see full size image.
The forums section is now front and center to connect you with the topics, content and solutions you need to - as efficiently as possible. We understand your time is valuable; consuming content shouldn't be difficult. Click to see full size image.
We also understand that you don't read everything on every page. Most often, you're scanning the pages trying to focus on what's important to you and your dealership. Simple content organization, strong titles and short content snippets will help you find what's important. We also wanted to emphasize the person sharing the content and make it easy for you to connect with them as well.
Building a valuable professional network within DrivingSales is strongly recommended, you never know who you're going to learn from - or quite possibly, who you're going to be working with next! Leverage the opportunity to connect with some of the best automotive professionals in the industry. Click to see full size image.
Dealers can use this section to ask questions, find answers and join conversations with other high quality professionals within the primary dealership departments. Your content can also be shared with everyone, or just your network connections to make the conversations more intimate and targeted.
I also recommend vendors leverage this section to help strengthen their content marketing strategy by contributing to these conversations and share their experiences - become an authority within the community, build upon your value and expand your brand presence as well. Click to see full size image.
We're extremely excited about the launch of the new community. We look forward to helping connect you with the best performance improvement information available for your dealership while providing our advertising partners more valuable ways to share your expertise and help dealers.