About

Erik Breckenfelder’s 25+ year experience in the automotive industry arms dealers with stronger decision-making capabilities to drive efficiency and profitability. Shortly after receiving his degree in Business Administration and majoring in Automotive Marketing at Northwood University, Erik went on the attend NADA Dealer Academy. After working parts, service, sales, and F&I in the dealership environment, Erik entered into business development and leadership roles at CDK Global, FirstLook, Max Digital and most recently built a startup business unit at CCC equating to $9m+ ARR.