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Erin Borgerson

Erin Borgerson Director of Marketing

Exclusive Blog Posts

Challenges of Car Dealerships

Challenges of Car Dealerships

The Car manufacturing industries, just like any other, has got business challenges of its own, which need to be taken care off on a regular basis. Maintain…

What People Are Looking For In An Auto Repair Shop

What People Are Looking For In An Auto Repair Shop

Those who have been involved in some sort of accident have the next step of finding an auto repair shop. These shops are not all created equal as some are …

One Price Selling – What Are You Waiting For?

One Price Selling – What Are You Waiting For?

Most Dealers are closer to a One Price Selling sales process than they may realize. If you’re an excellent pre-owned dealer you’re basically no…

What Is Your Chemistry With Women Buyers?

What Is Your Chemistry With Women Buyers?

Wow, its December. Last month of the year. Now is the perfect time to begin to reflect on the customer processes, engagement and strategies you have in pla…

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

Want to Advance in Business? Here are a Few Ways to Stay on Top of Your Game

If it’s time for you to take the next steps in your career, there are some tried-and-true methods that can ensure your success. All business professi…

Auto Dealer Solutions: Evaluate Your Leadership Before Hiring Millennials

What’s driving your dealership towards success? It’s an important thought to consider when setting aside plans for growth. Whatever may be the source of what keeps your team, self or business moving forward, the one thing that’s typically a factor of accomplishment is quality.

Nothing succeeds without some sort of positive quality. For example, take a look at successful coaches in sports. Recent CFB Champion coach, Urban Myer of The Ohio State University football team, said that one thing that really drove his team towards success this year was by asking his players: “why are you here?” Asking his unusually young team this question gave the Buckeyes a sense of purpose to play for one another and therefore, motivation to eventually win a national championship.

Whether you like college football, OSU or not, coach Urban Myer did one thing exceptionally well: he gave his players a purpose. According to an article from Inc., which cited a recent study conducted by Deloitte, the one thing young professionals entering the workforce tend to look for in a leader is a “sense of purpose.”

What Millennials Want 6d79c7ea06107b0aff060d3e13bb091a.jpg?t=1

If you’re hiring millennials, be sure your leadership qualities are up to speed with this generation’s needs. You’ll have a much better chance of attracting Get Y talent, as well as retaining it too. To evaluate your current leadership qualities, refer to these statistics below from the article and study:

  • "6/10 millennials said a sense of purpose is part of the reason they chose to work for their current employer (of 7,800 millennials surveyed across 29 countries worldwide)."
  • "As far as individual leaders go, Gen Y places the most value on qualities such as: strategic thinking, ability to inspire, interpersonal skills, vision, passion, and decisiveness, the study found."
  • "77% of connected millennials (those who use social media regularly) said part of the reason they chose to work where they do is because of the dealership's sense of purpose."

Keep these statistics in mind while evaluating your leadership. It never hurts to make slight adjustments, especially when it comes to refining your leadership skills. Sooner or later, millennials will be the heart of your business, so it might be best to know what they’re looking for in a leader. Plus, it worked for a championship coach, so it might just work for you!

For more help on hiring millennials, click here. 

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