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FirstLook

FirstLook

FirstLook -- 360° Market Pricing

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About the Product

Price Knowing What Others Don’t — So You Can Drive Profitable Traffic Like Others Can’t. Price to Drive More Traffic from the Internet, Without Giving Up On Strong Gross Profits. Stay Ahead of the Competition, by Knowing When the Market Moves and Adjusting Quickly and Easily. Price With Confidence—Know What Consumers Know and What Other Dealers Are Doing.

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Product Summary

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Recent Verified Ratings  Rate a Vendor

Recent Verified Ratings

Dealer Rating
Reviewed by a Sales Manager Nov 18, 2014
Recommended: YES
✅ Verified Rating

Pros: photos easy to upload, tech support is good.

Cons: pricing updates troublesome, fusing blown when making pricing changes

Dealer Rating
Reviewed by an Owner Nov 14, 2014
Recommended: NO
✅ Verified Rating

Pros: There were 0 when compared to other products in the market

Cons: We had terrible problems with this product at two of our dealerships. I couldn't even get answers to my issues until physically meeting with them at the NADA Convention where everything was addressed and our contract was terminated.

Dealer Rating
Reviewed by a General Manager Jun 25, 2014
Recommended: YES
✅ Verified Rating

Pros: Providing consumer language that drives action on your 3rd party sites. Easy to use, point & click interface, simple personalization and great results.

Cons: Slow to market on other great technologies.

Dealer Rating
Reviewed by an Owner Dec 5, 2013
Recommended: YES
✅ Verified Rating

Pros: they are constantly adding to the technology to keep it up to date. Our rep is fantastic

Cons: add on charges

Dealer Rating
Reviewed by a General Sales Manager Sep 7, 2012
Recommended: NO
✅ Verified Rating

Pros: Market data, web based.....That,s really it..Good luck to you!

Cons: we noticed a programming problems the first day of use. The rep keep pleading for a little more time to get the problem corrected, we said ok multiple times and were notified shortly after the third or fourth request, that we were now "past" our cancellation period. A few weeks later we received an email from one of the managers (in the mid west) that there was no need to correct the issue! his logic was - since he had been selling cars back east for 20 years and never needed that type of change...That was the day we switched to another vender...

Dealer Rating
Reviewed by an Owner May 29, 2012
Recommended: NO
✅ Verified Rating

Pros: Technology is great. Constant upgrades with market changes. Easy to use and pricing is fair

Cons: Phone app is terrible. The only time you talk to your rep is if they want to sell you something, and they use tricky ways to get you into contracts

Dealer Rating
Reviewed by a Sales Manager Dec 30, 2011
Recommended: YES
✅ Verified Rating

Pros: Easy to use

Cons: Nothing

Dealer Rating
Reviewed by a Sales Manager Dec 19, 2011
Recommended: YES
✅ Verified Rating

Pros: lots of timely and accurate pricing info to help us make the right choices

Cons: somtimes mislead true values on and for trim packages in our market, but we see that they are trying to correct this, we are very happy with their customer service

Dealer Rating
Reviewed by a BDC Manager Dec 15, 2011
Recommended: NO
✅ Verified Rating

Pros: It's there and we have something to use.

Cons: I can't get anyone to use it because it's either too cumbersome or the ones that should use it don't have the time to use it well.

Dealer Rating
Reviewed by an Owner Nov 30, 2011
Recommended: YES
✅ Verified Rating

Pros: WE have not moved the needle like they said, but that could be our fault, and part of it read about in the con's below. We do really like the Max Ads, this is a great feature!

Cons: Training and Support, we have been live 6 months, never seen anyone in the store. Only had 3 hours of training at first. Promised more but not delivered so far?

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