Customer retention is top concern for 64% of dealers

Kristen Tepper

According to Cox Automotive’s 2016 Maintenance and Repair Study, “After buying a car, 72% of customers are opting for third-party mechanics. The main reasons are price and customer service, with 58% of respondents indicating they didn’t go back to the dealerships for service work because they felt they would be overcharged.”

How do you combat this? What are your most effective ways to retain customers? 

Mark Rask

This is also our bigest area for improvement 

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