Internet Dealership or Dealership with an Internet Dept?

Dianne Simonini
The biggest challenge to date is the customer calling in several times and speaking with different people.
Ron Henson
Good point Dianne. That issue makes it ultra important that thorough notes are being kept in the CRM of every prospect interaction. That will help to prevent conflicting information from going to a prospect or customer as well as prevent "split deal" armageddon!
Stan Sher
I believe that there needs to be a solid process between handling internet opportunities and working them when they show up/ I talk a lot about the modern sales professional. The modern sales professional needs to be an internet saavy executive.
Dianne Simonini
We are constantly working to improve all processes at our dealership. I feel the process should evolve at the same pace as the internet itself.

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