The New Big Thing - Buy In? Or Pass On By?

Katie Colihan
You're getting the e-mails, the phone calls, and maybe some direct mail. The question is looming over your head and you've weighed the pros and cons tons of times. So, Do you use Dealer Live Chat? (Such as ActivEngage or Car Chat 24?) What has your experience been? If you aren't? What's stopping you? What's holding you back?

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