Web Giants Threaten End to Cookie Tracking

Craig Waikem
Great article, thanks for sharing!
Heather Brautman
No!!!! Not the cookies!!!!!!! Wait, maybe it's good that people don't know how many cookies I eat each day. Oh, sorry, we're talking about computers... :-) Happy Tuesday everyone!
Tommy Bay
Good takeaway from that article: "For all its limitations, the cookie isn't going to disappear any time soon, says Zach Coelius, CEO of Triggit Inc., an online advertising company that buys ads from Facebook, Google and other online exchanges. "It's not trivial to replace a piece of underlying technology on which the entire Web depends," he says."" But it's good for this to be on our radar - we can take steps now to prepare our marketing to rely less on the cookie.

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